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One Step Software

Role: Product Designer

Client: One Step Software

User Research | Design Thinking | Usability Testing | Agile

Project Background

Digital recovery app for those struggling with drug and alcohol addiction through peer support.

Business goals and objectives

• Decrease relapse rate

• Increase and maintain daily engagement

Process: C&C Analysis, Fly on the wall (Field Observation Method), Qualifying Participants Survey & Qualitative User Interviews, Affinity Diagram → Persona → User Flow, Customer Journey Map, Sitemap → Sketching, Wireframing, High Fidelity Mockups, Prototype → Usability Testing

Platform: Mobile (iOS)

Timeline: 3 weeks

Team: Liliam Higa, Rubi A., Sophia L.

My Role: Product Designer

Tools: Pencil & paper, Audio and Video Recorder, Post-its, Sketch app, Invision, Photoshop, Illustrator, Keynote 

Discover

Through Comparative and Competitive Analysis on Features, Sentiment and Business models, our team discovered that similar apps with social features were downloaded most, but that those apps were also not being used after that. So, we wanted to hear from the recovering addicts what they found most helpful and what other methods they've tried that lead to relapse.

For the research, we went out in to the field and attended meetings with Agnostic AA and AA Al-Anon in multiple locations, and recruited qualifying participants from both sides, as recovering/recovered individuals and as supporting roles.

Research Findings
AA Meetings
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"Whether you come to listen or to share, it all helps."
Female, 26 - AA

Our research found that 67% of recovering addicts relied on peer support and looked forward to meetings to stay on track and away from situations that triggered them to fall back into addiction and that having a structured lifestyle whether through 12-steps or a set daily activity helped them through recovery. Our challenge was to connect that support system and accountability into a digital platform.

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Define

After synthesizing our research findings through Affinity Mapping, a persona for the user role was identified and from it, a customer journey map and user flow were created to define our persona's task. This process helped our team uncover our users motivations, pain points and what opportunities to design for.

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Design
Features Prioritization
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Low Fidelity Wireframes
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UI Iterations
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